Every number,
in one place

What you pay to open, what you pay while trading, what the model returns, and what we cannot promise. The figures below are the same ones behind the configurator, so nothing here is rounded to look better than it is.

A Robocode centre's feature wall, with the neon logo over the display screen

Three sizes

The tiers differ by teaching rooms, because teaching rooms decide your ceiling. Each room takes ten Robocoders a class and runs eighteen classes a week, so each room supports around 180 active Robocoders.

Working capital is separate. A £30,000 reserve sits in your own business account as an operating buffer until the centre is trading. It is not a fee and you keep it.
A robotics Studio Lab with colour-coded chairs The Minecraft-themed Game Dev Studio The esports room with its neon Robocode sign The arcade and graffiti wall in the social area A drone in a display case on the feature wall The seating area by the reception The parents’ coffee corner under the Imagine, Build, Improve wall A robotics Studio Lab with posters and workbenches The professional Game Dev Studio with hexagon panels A robot in a display case on the feature wall

The one-time fees

ItemAmount
Franchise licence fee
Five-year licence. Brand, IP, curriculum and system rights.		£30,000
Training fee
The four-week Mentor Certification for you and your core team, including HQ trainers on site for two of those weeks.		£15,000
Marketing launch fee
Videographer, managed launch campaign, and your first 200 qualified leads.		£15,000
Tech kits and opening stock
Robotics kits and consumables, supplied by Robocode.		£2,100
Fees subtotal£62,100
Fit-out and equipment
Varies by tier. Includes a 10% contingency.		£90,750 to £187,114
Total to open£152,850 to £249,214

Walls, electrical installation and floor coverings are completed by the franchisee before fit-out begins and are not included above. Decorative paint and feature lighting are included.

Ongoing fees

Royalty
On gross revenue, across every stream.		10%
Marketing fund
On gross revenue. Spent on the network, not held by us.		2%
LMS and platform
Per location. Covers the learning platform, CRM, booking, attendance and reporting.		£400 / month
Robotics kits
Bought from Robocode. Resold or hired to families.		£15 to £25 / unit

There is nothing else. No hidden technology levy, no compulsory annual conference fee, no mark-up on the fit-out. The licence runs for five years and renews at £15,000, which is half the original licence fee.

What the model shows

Modelled at 60% of room capacity, which is the figure we plan against rather than the best case. The right-hand column is what the rooms would produce if they were full.

TierAt 60% capacityAt full capacity

70 to 75%

Gross margin

25 to 35%

Net margin after staff, rent and utilities

·

Months to trading in profit

Trading in profit is not the same as getting your money back. A centre covers its own monthly costs at around month ·. Recovering what you put in to open takes longer: on our model, month ·, depending on the tier and how quickly the centre fills. The pricing configurator shows both figures separately for whatever centre you build.
These are projections, not promises. They are illustrative figures produced by our own model and they are not a forecast or a guarantee of financial performance. What a centre actually earns depends on the territory, the site, the team and how hard it is run. Some centres will do better than this and some will do worse. We will show you the full model and every assumption in it before you commit to anything.

What you commit to

Minimum active Robocoders by month 12200
Course pricing, set by you within a band£110 to £150 per seat per month
Licence term5 years
Notice to exit voluntarily6 months
TerritoryExclusive while the agreement and performance standards are met

Opening more than one centre is common. A multi-centre licence is £80,000 and covers your first three locations, with further locations at £20,000 each.

Get the full model Check your territory